Home/Brand Colors
🎨 Official Brand Color Reference

Brand Color Codes
Official Hex, RGB & Pantone

Accurate brand colors for 40+ major companies. Find official hex codes, RGB values, CMYK breakdowns, and Pantone references for the world's most recognized brands.

40 BrandsHex CodesPantone ValuesCMYK & RGB
Google
Technology

Google uses a playful multi-color palette to reflect its identity as a diverse, approachable, and innovative technology company.

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Apple
Technology

Apple's brand identity is built on minimalist neutrals — black, white, and silver — that project premium quality and elegant simplicity.

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Facebook
Social Media

Facebook's iconic blue palette communicates trust, connectivity, and calm reliability for the world's largest social network.

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Instagram
Social Media

Instagram's gradient brand identity blends warm purples, pinks, and oranges to evoke creativity, self-expression, and the magic of a sunset.

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Twitter / X
Social Media

Twitter's original blue represented open communication, while the rebranded X uses stark black and white to signal a bold, unfiltered new identity.

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YouTube
Entertainment

YouTube's red and white identity is bold, energetic, and immediately associated with video entertainment and creator culture worldwide.

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Netflix
Entertainment

Netflix's deep red on black creates a cinematic, premium identity that signals entertainment, boldness, and binge-worthy storytelling.

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Spotify
Music & Entertainment

Spotify's electric green radiates energy, freshness, and the joy of music discovery, standing out boldly against dark interfaces.

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Amazon
E-commerce & Technology

Amazon's warm orange and deep navy communicate trust, value, and the breadth of a marketplace that sells everything to everyone.

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Microsoft
Technology

Microsoft's four-color logo unifies its diverse product ecosystem under a consistent, approachable, and energetic brand identity.

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Adobe
Software

Adobe's bold red identity projects creativity, passion, and the power to bring any creative vision to life.

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Airbnb
Travel & Hospitality

Airbnb's warm coral-pink 'Rausch' color humanizes travel and home-sharing with a sense of warmth, belonging, and adventure.

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Coca-Cola
Food & Beverage

Coca-Cola's iconic red and white palette is one of the most recognizable brand identities in history, evoking happiness, energy, and refreshment.

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Nike
Sports & Apparel

Nike's bold black, white, and orange palette projects athleticism, confidence, and the relentless pursuit of performance.

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Samsung
Technology & Electronics

Samsung's deep blue brand identity communicates technology leadership, innovation, and global trustworthiness.

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Uber
Transportation & Technology

Uber's stark black and white identity signals premium service, efficiency, and the quiet confidence of a global mobility leader.

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Slack
Technology / Productivity

Slack's vibrant four-color aubergine and multi-toned palette makes workplace communication feel lively, human, and anything but boring.

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Discord
Technology / Gaming

Discord's blurple — a blend of blue and purple — has become one of the most distinctive brand colors in gaming and online communities.

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Figma
Design Software

Figma's vibrant multi-color logo celebrates creativity and collaboration, with each quadrant representing a core tool in the design platform.

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GitHub
Technology / Developer Tools

GitHub's dark brand palette projects developer culture, technical mastery, and the collaborative spirit of open-source software.

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LinkedIn
Social Media / Professional Networking

LinkedIn's professional blue projects career ambition, trust, and the credibility expected by the world's largest professional network.

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Pinterest
Social Media

Pinterest's distinctive red-pink brand color evokes creativity, inspiration, and the visual discovery experience at the platform's core.

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Snapchat
Social Media

Snapchat's electric yellow exudes youthful energy, spontaneity, and the playful spirit of ephemeral photo sharing.

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TikTok
Social Media

TikTok's bold black base with vivid cyan and red accents creates a dynamic, electronic identity that mirrors the energy of its viral video content.

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WhatsApp
Messaging / Technology

WhatsApp's signature green communicates availability, connection, and the reassuring reliability of staying in touch with the people you care about.

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Tesla
Automotive / Technology

Tesla's clean red and white palette communicates speed, innovation, and the electric energy that powers its mission to accelerate sustainable transport.

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Ferrari
Automotive / Luxury

Ferrari's iconic Rosso Corsa red is one of the most powerful brand colors in the world, synonymous with speed, passion, and Italian excellence.

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BMW
Automotive / Luxury

BMW's blue and white roundel emblem is one of the most recognized automotive brand marks in the world, projecting precision engineering and premium quality.

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Mercedes-Benz
Automotive / Luxury

Mercedes-Benz's silver and black palette is the epitome of automotive luxury — refined, timeless, and commanding of immediate respect.

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IKEA
Retail / Furniture

IKEA's bold yellow and blue mirrors the Swedish national flag, projecting Scandinavian heritage, affordability, and cheerful democratic design.

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McDonald's
Food & Beverage

McDonald's red and golden arches are among the most recognized brand symbols on earth, engineered to trigger appetite and project joyful, fast food energy.

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Starbucks
Food & Beverage

Starbucks' forest green identity evokes nature, freshness, and the coffeehouse culture of community and artisanal quality.

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Louis Vuitton
Luxury Fashion

Louis Vuitton's deep brown and gold monogram palette is the global shorthand for luxury heritage, craftsmanship, and aspirational status.

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Chanel
Luxury Fashion

Chanel's timeless black and white identity is the purest expression of French elegance — where absence of color becomes the ultimate luxury statement.

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Gucci
Luxury Fashion

Gucci's iconic green-red-green Web stripe and deep equestrian browns signal Italian heritage, maximalist luxury, and bold creative provenance.

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Rolex
Luxury Watches

Rolex's deep green and gold palette is the ultimate visual shorthand for precision, prestige, and timeless success.

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PayPal
Financial Technology

PayPal's dual blue palette builds confidence, security, and trust — the essential emotional requirements for a digital payments platform.

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Visa
Financial Services

Visa's deep navy and gold palette communicates global financial authority, trust, and the premium status of the world's most accepted payment network.

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Mastercard
Financial Services

Mastercard's interlocking red and orange circles have become a masterpiece of brand simplicity — one of the most recognized visual symbols in global commerce.

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Dropbox
Technology / Cloud Storage

Dropbox's vivid blue and clean white identity communicates simplicity, reliability, and the open, connected nature of cloud storage.

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Why Brand Colors Matter

Brand colors are among a company's most valuable intellectual assets. Studies show that consistent color use increases brand recognition by up to 80%. Colors like Coca-Cola red, Tiffany blue, and UPS brown are legally protected and immediately recognizable without any accompanying text.

For designers, having accurate hex codes, RGB values, CMYK breakdowns, and Pantone references ensures brand-accurate color reproduction across digital and print media.

How to Use Brand Colors

🖥️Use hex codes for web and digital design
🖨️Use CMYK values for print production
🎨Use Pantone references for branded merchandise
📱Use RGB values for screen-based media
⚖️Always verify with official brand guidelines for commercial use