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Entertainment · Est. 2005

YouTube Brand Colors

YouTube's red and white identity is bold, energetic, and immediately associated with video entertainment and creator culture worldwide.

YouTube Red#FF0000YouTube White#FFFFFFYouTube Dark#282828

YouTube Color Palette

ColorNameHexRGBCMYKPantoneUsage
YouTube Red255,0,00,100,100,0485 CPrimary brand color, logo play button, app icon
YouTube White255,255,2550,0,0,0WhiteLogo text, icon background
YouTube Dark40,40,400,0,0,84Black 6 CDark mode interface background

YouTube Color Story

YouTube's red play button icon is one of the most recognized visual symbols on the internet. Red was chosen for its high visibility and emotional impact — it signals energy, urgency, and excitement, perfectly suited to a platform built for captivating video content. The stark white-and-red combination ensures the brand stands out across every context, from mobile home screens to billboards.

Use YouTube Colors in CSS

CSS Variables
:root {
  --youtube-youtube-red: #FF0000;
  --youtube-youtube-white: #FFFFFF;
  --youtube-youtube-dark: #282828;
}

Frequently Asked Questions

What is the YouTube brand color hex code?▼

YouTube's primary brand color is YouTube Red with the hex code #FF0000. This pure red appears in the YouTube logo, play button, and app icon across all platforms.

What is YouTube's red color in RGB?▼

YouTube's red color is rgb(255, 0, 0) in RGB format, which corresponds to hex #FF0000. This is a pure, fully saturated red with maximum red channel value.

Why does YouTube use red as its brand color?▼

YouTube uses red because it is the most attention-commanding color on the spectrum — it signals energy, urgency, and excitement, which aligns perfectly with video entertainment. Red also provides maximum contrast against white, making the logo instantly legible at any size.

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