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Technology · Est. 1998

Google Brand Colors

Google uses a playful multi-color palette to reflect its identity as a diverse, approachable, and innovative technology company.

Google Color Palette

ColorNameHexRGBCMYKPantoneUsage
Google Blue66,133,24475,41,0,4285 CPrimary brand color, logo, links
Google Red234,67,530,71,77,8485 CLogo, error states, alerts
Google Yellow251,188,50,25,98,27409 CLogo accent, warnings
Google Green52,168,8362,0,51,35355 CSuccess states, logo

Google Color Story

Google's four-color logo was designed to be deliberately rule-breaking — using primary colors with one secondary green — to show that Google doesn't follow the rules. The palette signals inclusivity and playfulness while remaining immediately recognizable. Each color also maps to a product state: blue for links, green for success, red for errors, and yellow for caution.

Use Google Colors in CSS

CSS Variables
:root {
  --google-google-blue: #4285F4;
  --google-google-red: #EA4335;
  --google-google-yellow: #FBBC05;
  --google-google-green: #34A853;
}

Frequently Asked Questions

What is Google's primary brand color?

Google's primary brand color is Google Blue, with the hex code #4285F4. It is used for links, primary buttons, and the 'G' in the Google logo.

What are all the Google brand color hex codes?

The four official Google brand colors are: Google Blue (#4285F4), Google Red (#EA4335), Google Yellow (#FBBC05), and Google Green (#34A853). These appear in the Google logo and across all Google products.

Why does Google use four colors?

Google uses four colors in its logo to represent the company's playful, rule-breaking spirit. The founders deliberately used three primary colors plus green (a secondary color) to signal that Google does not follow conventional rules.

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