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#D88090#D88090

#D88090 color code is #D88090. Use this page to get all code formats, explore shades and tints, and find colors that work with #d88090.

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Explore #D88090

#D88090 Accessibility & WCAG Contrast

Relative luminance of #D88090 is 0.3205. Its WCAG contrast ratio is 2.83:1 against white and 7.41:1 against black. Use the card with the higher ratio for body text.

The quick brown fox
#D88090 on white2.83:1Fail
The quick brown fox
#D88090 on black7.41:1AAA
The quick brown fox
White on #D880902.83:1Fail
The quick brown fox
Black on #D880907.41:1AAA

#D88090 — Frequently Asked Questions

What is the hex code for #D88090?+
The hex code for #D88090 is #D88090. In RGB it's rgb(216, 128, 144), and in HSL it's hsl(349, 53%, 67%).
What is the RGB value of #D88090?+
#D88090 in RGB is (216, 128, 144). Written in CSS: rgb(216, 128, 144).
What is the CMYK value of #D88090?+
#D88090 converts to CMYK(0%, 41%, 33%, 15%) for print. Hex equivalent is #D88090.
Is #d88090 a warm or cool color?+
#D88090 (#D88090) is a warm red — its hue sits at 349° on the color wheel, placing it in the warm part of the spectrum.
What color family does #d88090 belong to?+
#D88090 belongs to the red family. Its HSL is 349°, 53%, 67% — a warm tone within the broader red group.
Is #d88090 accessible for body text on a white background?+
#D88090 on white reaches a WCAG contrast ratio of 2.83:1 — below the AA threshold (4.5:1) for normal body text. Reserve for large headings or pair with a darker variant.
What is the closest Pantone match for #d88090?+
The nearest Pantone match for #D88090 (#D88090) is 686 C Pantone 686 C, calculated by Euclidean RGB distance over the Pantone Matching System.

How to use #D88090 in design

Practical guidance for using #d88090 (#D88090) across four design contexts, derived from its hue, lightness, saturation, and WCAG contrast.

Web & UI design

#D88090 (#D88090) works well as a background color in dark UIs or as a button fill paired with white text — at 7.4:1 against black it's AAA-accessible for body text reversed onto it. Don't use it for text on a white background; 2.8:1 contrast won't pass AA.

Branding & identity

As a brand color, #D88090 (#D88090) reads as balanced and approachable and versatile across product tiers. It fits naturally into food, alerts, sports, romance, energy drinks. Pair it with a higher-contrast accent (warm if red runs cool, cool if it runs warm) for visual hierarchy. Test legibility on both your logo and small UI text before locking it in — saturation that works on a 200px logo can feel overpowering at favicon scale.

Fashion & apparel

#D88090 flatters warm-leaning skin tones (golden, peach, olive undertones) and works well in spring/summer collections. It pairs naturally with warm neutrals (cream, camel, brown, olive) and contrasts effectively with denim or navy. As an accent piece — scarf, bag, shoes — #d88090 can carry an entire neutral outfit; as a head-to-toe color it can overwhelm and is best reserved for evening or statement pieces.

Interior design

#D88090 works as either a primary wall color or a strong accent — versatile across most rooms. As a wall color it pairs with white trim and warm wood; as an accent (sofa, chair, large art) it lifts a neutral room without overwhelming it. Test a large swatch against your room's natural light at three times of day before committing — mid-tone colors shift more than light or dark colors do.